Top 5 Fashion Games on Android in South America, Q2 2022

In the second quarter of 2022, the top 5 fashion games on Android in South America showcased varying trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance, with data provided by Sensor Tower.

Makeup Master: Beauty Salon saw a notable decrease in weekly downloads, starting at over 445K in early April and dropping to 81K by the end of June. Revenue showed a gradual increase, peaking at $16 in mid-May before stabilizing around $5-$10 in June. The app's weekly active users mirrored the download trend, declining from 770K in April to approximately 252K by the end of the quarter.

Makeup Salon:DIY Makeup Artist experienced a consistent rise in weekly downloads, reaching a high of 345K in the final week of June. Revenue also increased, peaking at $37 in the same period. Weekly active users grew steadily from 62K in late March to an impressive 583K by the end of June.

Hair Challenge maintained stable weekly downloads, averaging around 150K to 200K throughout the quarter. Revenue fluctuated slightly, with minor peaks at $12 in late March and $10 in early June. The game kept a relatively stable number of weekly active users, hovering around 850K to 1M.

Makeup Stylist: Makeup Game exhibited significant growth in weekly downloads, starting from 11K in late March and reaching 413K by the end of June. Revenue saw a notable rise in June, peaking at $30. The game's weekly active users also surged, growing from 16K in late March to over 1M by the end of the quarter.

Dream Wedding! recorded a dramatic increase in weekly downloads, peaking at 673K in mid-June before dropping to 387K by the end of the month. The game’s weekly active users followed a similar trend, increasing from 27K in late April to a high of 1.2M in mid-June, before settling at 935K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.